A great way to promote your online business is via article marketing. This involves writing articles to submit to article directories. Learning how to write articles to promote your internet based business will be an invaluable skill to have.
It’s a straight forward process. You write good articles on your niche and include a bio with a link or two back to your site in the resource box. Then you submit these articles to article directories.
The quality of your article will determine how much traffic you receive and whether Google and other search engines are impressed. It is recommended that the articles you submit to article directories are newly written. In other words avoid re-using the same articles from your site.
Although it is good to write articles on your particular topic or niche in which you are marketing, it is better to approach the articles you wish to submit using a more broader approach.
As an example, if your blog income is based on marketing a particular diet product your articles could be on the broader topic of living a healthy life. Your aim is to attract a larger readership base than just those who might be interested in the product you are selling.
Article directories have a stream of readers interested in a range of topics. Your articles end up being read a surprising number of times.
But what is even better than the number of readers it that your articles are read over a long period of time. This is contrary to a blog where mostly the newest articles receive the immediate traffic. Thereafter articles are at the mercy of search engines to receive further air time.
Each time your article is read you have the chance that the reader might be interested enough to click on the link to your site which is shown in the resource box at the end of the article. This allows for a possible constant stream of traffic to your site.
Besides the regular readers who use article directories for information or entertainment, article directories are also used by non-writing website and blog owners to source articles for their sites.
They are allowed to use them on their own sites in exchange for including your bio with live links. As a source of links this can be invaluable. And it requires no further effort on behalf of the internet marketer.
However, probably the most valuable part of this exercise and what makes it really worthwhile for internet marketers to submit articles to directories is the backlink the directory itself provides to your own site.
Most of the well established article directories such as Ezinearticles or Go Articles have a high pagerank. Having a link back from their site to your blog or website has high value for you the internet marketer.
Learning how to write articles for submission to directories is an excellent marketing strategy for the internet marketer. As an article writers who is developing an online business with the aid of good content you will certainly miss out on a golden opportunity if you do not make this part of your marketing strategy.
One way to speed up your article writing is to use an Article Writing Service.
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